Konga103.7FM Earns Rave Reviews at Africast 2025 for Empowering SMEs and Redefining Modern Radio
Konga103.7 FM participated in Africast 2025, drawing consideration to how radio continues to evolve as a platform for commerce, creativity, and formative years engagement in Nigeria’s broadcast panorama.
The event, themed “Navigating the Digital Surge: Constructing a Resilient African Media Ecosystem for the Future,” introduced together media executives, speak creators, and traders from across the continent to focus on about innovation and flexibility in African broadcasting.
On the exhibition, Konga FM’s interactive sales attach featured are living lessons, branded merchandise, and networking alternatives that reflected its “commerce and hit track” positioning. Over the route of the event, the sales attach attracted a combination of broadcasters, advertisers, entrepreneurs, and media enthusiasts who engaged with discussions around how radio can better wait on rising industry communities.
A whole lot of attendees renowned the place’s device to merging entertainment with entrepreneurship.
“Konga FM is no longer factual taking half in track; they are shaping how companies connect with patrons,” stated Patricia Adigwe, a manual. “Their integration of commerce and entertainment is exactly what widespread radio would possibly perchance well perchance still be doing.”
“What stands out for me is how Konga FM makes expend of storytelling to present visibility to small companies,” seen Benjamin Achi, a speak strategist.
Bose Oduyemi, a broadcast producer from Ibadan, added, “There’s one thing determined about Konga’s vitality. They realize the Gen Z audience whereas sustaining professionalism.”
Talking on the place’s participation, Ifeoma Ajumobi, Head of Konga FM & Konga TV, stated the engagement at Africast reflects the logo’s ongoing work in growing speak that links creativity with commerce.
“Our unbiased is to contain an ecosystem the attach Nigerian creativity drives commerce and innovation,” she defined. “We scrutinize broadcasting as a platform to expose, inspire, and affect obvious substitute.”
In his take care of, Frances Ben Agande, Director of the Africast Organizing Committee, counseled collaborating exhibitors for contributing to conversations that highlight Africa’s growing media capabilities and its readiness to manual in digital transformation.
The convention furthermore featured cultural icons Isaac and Nneka Moses of Goge Africa, who spoke on raising culturally conscious children, whereas TY Bello encouraged African storytellers to dangle authenticity in portraying the continent. Tune government ID Cabasa moderated a session pondering regarding the preservation and documentation of Nigerian track heritage.
As discussions at Africast 2025 continue to secure the influence of expertise and creativity on African broadcasting, Konga103.7 FM’s participation added to the ongoing dialogue on how former media can adapt to and contribute within the digital financial system.
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