7 Key Takeaways From Nigerian Breweries’ Legendary Christmas Press Cocktail
Detty December has formally begun. On November 26, media editors, cultural newshounds, influencers and industry insiders gathered in Nomaada Lagos, Victoria Island for an intimate press cocktail hosted by Nigerian Breweries Plc. The match marked the professional unveiling of “Legendary Christmas,” the company’s culture-defining festive agenda for 2025, including its extremely anticipated regional Beer Villages set to spark off all over opt cities.
This year also introduces Nigerian Breweries’ colossal Christmas avenue lighting initiative, a synchronized festive illumination all over six cities and seven iconic locations, covering greater than 13 kilometres of handsome roads and landmarks nationwide.
In the occasion you overlooked the order, here are the seven splendid takeaways.
1) Maltina Is Lighting fixtures Up Christmas For Households
Nothing says Christmas love warmth and family time, and Maltina is bringing both to the streets of Lagos, Abuja and Ibadan. Request brilliant light-up ceremonies, handsome installations and soft Christmas villages. Ambassadors love Tomike Adeoye and Kiekie will be on ground to host, bringing staunch humor and that acquainted family energy. Assume twinkling lights, shared laughter, and refreshing Maltina in hand. A soft, chuffed originate to December.
2) Amstel Malta Is Celebrating Togetherness within the East and South-South
Amstel Malta is bringing the spirit of togetherness to the East and South-South, celebrating the enjoyment of reuniting with cherished ones and the warmth of shared moments. With eradicate darkness from ceremonies all over Aba, Enugu, and Port Harcourt, the stamp is reworking neighborhoods into gleaming, festive landmarks for families, pals, and communities to possess. Request entertaining performances, acquainted faces, significant particular person guests, and copious alternatives to provide fresh recollections.
3) Heineken Is Owning Top class Nightlife With Davido + Flytime Fest
For song aficionados and nightlife enthusiasts, Heineken is tuning into the rhythm of the season. The emblem returns because the professional beer companion for Flytime Fest (Dec 21–24) and is powering the enduring Davido’s “5ive Alive” Tour in Abuja, bringing flagship energy to Abuja’s nightlife.
Request entertaining inexperienced lighting, international occasion vibes, and top class experiences from sound-shriek to final encore. Assume international-normal staging, immersive visual storytelling, and every detail curated the Heineken manner.
4) Desperados Is Turning Up The Vibe
In case your December leans wild, luminous and unpredictable, Desperados is your host. From its presence at Flytime Fest to excessive-energy nightlife takeovers all over Lagos, the well-liked occasion beer for Gen Z’s is curating moments for concert enthusiasts and culture chasers. Request rave culture, avant-garde vogue, dance mashups, and creators documenting every thrill. The emblem is here for the nocturnal city teenagers.
5) Lifestyles Beer Is Bringing The Facet road Heat To Port Harcourt
Lifestyles Beer is igniting Port Harcourt with a avenue-charged concert constructed for pure adrenaline. Headlined by Odumodublvck, the evening will feature an electric combination of guest artist performances and excessive-energy hypemen, all amplifying the raw, unfiltered spirit of town.
Request dance circles, gritty avenue culture, and a crowd that knows learn the design to expose every beat into a reminiscence. PH, prepare; this one’s for the bold!
6) Goldberg Takes Over Ibadan with Zlatan Ibile
Goldberg, a stamp deeply rooted in heritage, is web web hosting a significant concert in Ibadan.
Headlined by Zlatan, the lineup is stacked with fan-well-liked avenue acts that mirror town’s brilliant song scene. Request a celebration of culture, rhythm, and pleasure, that includes avenue choreography, regional fashion, and a form of speak-alongside anthems. Round up your americans, Ibadan is about to attain alive!
7) Tale Extra Sizable Will Shut The Year With A Lagos Countdown
Tale is exhibiting up staunch on Original Year’s Eve.
The emblem will headline Elevated Lagos Countdown on December 31, a evening of fireworks, song, shared toasts and citywide cheers. It’s the becoming manner to cease 2025 and welcome the fresh year surrounded by hundreds who came to write their very possess reviews. A becoming finale for a festive season constructed on energy, historical past and neighborhood.
Closing Be conscious
From family-pleasant moments to concerts that flee unhurried into the evening, Nigerian Breweries has constructed a festive arrangement that speaks to all sorts of December lover. Whether you’re touching down from Heathrow, coming in from Port Harcourt, or staying set in Lagos, this season guarantees cultural shade, dwell song, homecoming recollections and staunch energy in every corner.
Ready to dwell out your December to the max? Gain the total Nigerian Breweries festive calendar here.
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