United Capital Launches #ThisGirlInvests Campaign to Empower Women’s Financial Independence in Nigeria

The United Capital Asset Administration, a subsidiary of United Capital, has now launched the #ThisGirlInvests marketing campaign to promote financial independence and safety for girls americans across Nigeria. The marketing campaign seeks to motivate girls americans to develop a wholesome investing culture, amplify girls americans’s participation in Nigeria’s capital markets, and originate a sustainable financial notion for retirement.
The marketing campaign become born out of the must contend with the vastly wide gender gap in financial inclusion in Nigeria. With a digital video commercial that hasty went viral on social media platforms, the promoting campaign highlights the reality of girls americans’s attitudes in direction of investing and the negative consequences of delayed investing on their charge range and total effectively-being at some level of retirement.
The interview-style video profiles three girls americans in their 20s, 30s, and 40s, revealing that whereas girls americans possess enormous plans for their retirement, many quit no longer possess concrete financial plans to fund them. The video concludes with a name-to-motion, urging girls americans to originate a aware effort in direction of their charge range by investing in the United Capital Wealth for Girls americans Fund.
Before all the pieces launched in 2017, the United Capital Wealth for Girls americans Fund become no longer too long in the past repositioned as a retirement planning investment fund for girls americans offering them competitive returns by investing excessive-yielding fixed-earnings resources and selected quoted shares from the Nigerian Alternate.
We’re excited to open the #ThisGirlInvests marketing campaign and help shut the gender gap in financial inclusion in Nigeria, said Odiri Oginni, MD/CEO of United Capital Asset Administration.
Studies possess shown that girls americans possess a financial savings culture nonetheless no longer an investing culture which is a scenario as a result of investing is perchance the main to rising wealth over time. We mediate that every girl deserves the different to originate financial independence and safety specifically at some level of retirement, and with the Wealth for Girls americans Fund, we are offering them with the resources and instruments they must entire so. The fund affords a diversified portfolio of investments that are designed to relief girls americans develop their wealth over time.
As well to to offering competitive returns, the Wealth for Girls americans Fund affords varied advantages, just like tax-exempt dividend payments, a diversified portfolio, knowledgeable fund management, and a rather low subscription charge ranging from as low as N10,000.
The #ThisGirlInvests marketing campaign will characteristic a series of educational activities and events designed to relief girls americans be taught extra about investing. The marketing campaign is a testament to United Capital Plc’s dedication to helping girls americans originate financial freedom in accordance with the United Nation’s Sustainable Model Aim of attaining gender equality and empowering all girls americans and girls.
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